Marketers Need to Look Beyond The Obvious

Sometimes our jobs as marketers means we need to look beyond the obvious. Google, for example, offers their Google Alerts service, At first glance, this may seem to be useful to companies that want to track certain searches within their industry, or hobbyists that want to stay on top of changes in their topics of interest, But Internet marketers can use Google Alerts to keep track of what's going on around the internet, and keep tabs on their direct competition for that matter. http://maximumheavytraffic.com/marlip795
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Google Alerts, which are email notifications, can be created based on the top 10 Google news stories, or what can be more helpful to marketers is the possibility of creating alerts for the top 20 Google web search results. You can set up alerts for your competitors company, web site, brand, or product name, you can monitor search results for changes. Some results may indicate a new product launch, or a publicity campaign, and then you'll be able to make appropriate adjustments in your own business.

If you want to market an affiliate product through SEO, you can monitor the top 20 results for a search on those products. You'll know if and when your site breaks into the top 20 results, and then watch it while hopefully it continues climbing to that first position. Other uses are. SEO firms can monitor their clients position and results, Also niche marketers can monitor both industry news and their niche search results. You can even monitor search results for the best keywords and your own high ranking pages. Google Alerts, although free, can provide you with valuable marketing intelligence to online entrepreneurs that take advantage of the service.

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Martha

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